About the CVB


The Winchester-Frederick County Convention and Visitors Bureau was formed in 2001 as the official destination marketing organization for the Winchester-Frederick County area. The WFCCVB operates the Winchester-Frederick County Visitors Center at 1400 S. Pleasant Valley Road. The CVB opened its award-winning visitors center in May 2008, and welcomes visitors from 9am – 5pm seven days a week.

Purpose and Mission

The purpose of the Winchester-Frederick County Convention and Visitors Bureau is to promote tourism-related service providers, organizations, attractions, museums, and points of interest throughout the region so long as the City of Winchester and Frederick County will benefit either directly or indirectly.
The WFCCVB fosters the area economy by marketing our community as a destination, enhancing the visitor’s experience, and supporting product development.

Tourism Board

The WFCCVB receives guidance and leadership from the Winchester-Frederick County Tourism Board. The Board consists of 14 members. This includes five private sector voting representatives, four public/non-profit sector voting representatives, and five economic development/local government non-voting representatives.

Winchester-Frederick County Tourism Board meetings are held monthly on the third Thursday of the month at 8am. Meetings are open to the public and take place at the Visitors Center, 1400 S. Pleasant Valley Rd, Winchester.

Meeting minutes and agendas

Recurring Committee Meetings:

Marketing Committee – 1st Wednesday of every month, 8am at the Visitor Center

Finance Committee – 2nd Wednesday of every month, 8am at the Visitor Center

Video Featurette Committee – 3rd Wednesday of every month, 8am at the Visitor Center

Employment Opportunities
Please check the City of Winchester’s website for job openings and to submit your application online.

Partner Organizations

In addition to its advertising partners, The Winchester-Frederick County Convention & Visitors Bureau works with a variety of organizations that support one another in the tourism industry.

American Bus Association
Blue Ridge Parkway Association
Civil War Trails
Go Blue Ridge Travel
Shenandoah Valley Battlefields Foundation
Shenandoah Valley Travel AssociationShenandoah Valley Tourism Partnership
Virginia Tourism Corporation
Wilderness Road